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For those of you who purchase books online via a Kindle, Nook, iPhone, etc., what time of day do you think you do your purchase? I'm looking at some data from my campaigns and it looks like the biggest spike in sales is between 8-10 in the evening. I'm wondering if this squares with your personal experience.

Hi all,

Just an update on my marketing efforts. My initial goal was to get 5 reviews and then begin phase 2 of my marketing program. I stalled out at 3 reviews but decided to move ahead anyway. I figure more reviews will come and I wanted to see how important reviews are. The verdict: reviews  help but are not necessary.

I started a Facebook campaign for the book and it's doing quite well. In the last week I have spent about $200 and generated 26 sales. That's a cost of $7.70 per sale. So, I am still losing money on each sale but this gap is narrowing and as I optimize the campaign I expect to be at break-even soon. Once that happens, I can ramp up the campaign. But more importantly, I am getting lots of Facebook shares and discussion going about the book. The book's Kindle ranking has hovered around 20,000 and I hope to punch it above 10,000 in the next week.

I'm hoping these sales will lead to a few more good reviews. Once that happens, I will do a short promo deal and pump the book on some of the deal sites to try and shoot it into the Top 1,000.

I work in digital marketing and this expertise has been crucial in promoting the book. I experimented quite a bit on Facebook until I got it to start working and I'm still tweaking and experimenting to find the right combination of ad and audience.

I hope some of this info helps your efforts. I'll continue to provide updates as the campaign develops.

- Jake

http://amzn.to/2zTPbsP

So, I promised to provide everyone with an update on my marketing efforts for State of Vengeance. If you have any comments, thoughts, etc. please free to append these or ask them.

I launched State of Vengeance on September 27, 2017. I could have waited longer and perfected a few more things but my wife told me to finally let it go. Lesson 1: don't procrastinate; let the book go when it's good enough. I've since found a few typos which I'll correct.

My strategy is the following:

My initial goal is to get 100 sales and 5-6 reviews. This is phase I. To do this, I have done the following:

- Price the book at $3.99. This is cheap enough that is should encourage browsing, but also provides Amazon enough revenue that it will want to promote the book. After doing some research, I came to the conclusion that Amazon wants to maximize revenue, so pricing a book at $.99 is not in the company's best interest.
- After some thought, I also decided to sign up for Kindle Select. This will allow readers who are part of the program to get the book for free. So, I decided this and the $3.99 was the best of both worlds.
- I sent an email to contacts, early readers, giveaways, etc.
- I did a book giveaway on Goodreads.
- I purchased a book promo deal on Choosy Bookworm for $40.
- I have boosted an excerpt of the book on Booksie.com and also have purchased a lead program there where an excerpt is sent to readers who opt-in.
- I ordered 10 copies of the hardcover to distribute to some influencers and I have chosen.

The result so far of Phase 1:

- I have sold 35 books and 2,081 pages on KENP. These are modest numbers but I'm really not promoting much yet.
- More importantly, reviews have started to come  in. I have one review on Amazon and one on Amazon.uk. These are unsolicited reviews.
- Sales are building and increasing over time, which I take to be a good thing

https://www.amazon.com/State-Vengeance- … 7613LCZV/r

I hope to get to the 100 sales goal by the end of November. Then, in December and January, the height of the holiday season and after, when people need to spend their Amazon gift cards, I will move on to phase II.

Phase II:

- Cut the price to $.99 for a couple of days and blast the book out through as many deal sites as I can. The goal is to jack the visibility.
- Once the blasts are done, I will bring the price back to $3.99.
- Continue to send copies out to interested Bloggers, readers, people in industry, etc.

Phase III:

- I haven't fully formulated my phase 3 yet. It's still a work in progress.

So, that's how it's going so far. I hope this helps. If you do have suggestions, I am all ears.

Hi all,

After fifteen years noodling with this project, I'm getting ready to publish State of Vengeance. Many members of this site have helped make this book a reality, so thank you. I could not have done it without the members of TheNextBigWriter. I'd especially like to thank Jube and Randall Krzak, the two reviewers who made it all the way through the book. I owe both a tremendous number of reviews and will reciprocate.

I'm aiming for a book launch on September 21.

Below is the cover and the blurb I have crafted.

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"Do not leave today on your trip."

Four hours before her vacation flight to Spain, young mother Rachel Katz receives an anonymous text warning her not to go. Thinking it a prank, she and her husband, struggling hedge fund manager Zeke Katz, decide to ignore the message.

From the offices of an emerging hedge fund to the halls of Washington D.C., to the streets of Karachi and New York, Rachel and Zeke’s fateful decision will alter the course of human history and change their lives forever.

From thriller writer Jake J. Harrison comes a classic revenge story wrapped in global terrorism, financial machinations, quantum computing, political conspiracies, and end of the world prophecies.

"An exciting clash of power, faith, and deals. You won't want to put it down!" - Randall Krzak, author, The Kurdish Connection

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I'm also almost done with the: State of Vengeance website

I've begun testing different marketing messages on Facebook and will print out 30 hardcopies. I have a list of people to send them to. If anyone on TNBW would like to be a reviewer, I'd be happy to send a free copy. I'm going to do a Goodreads giveaway and also run a contest on several different sites.

Any other suggestions?

I plan to share what works and what doesn't with this wonderful community. Thank you again.